Most people read numerous articles everyday amongst a plethora of choices. No one likes to read a boring article, so if you want to be one the "most read", then make your articles factual and interesting. If you achieve this then you will find it easy to get an enthusiastic following of your writing. This is a great way to develop a following.
Inserting factual information will add a little spice to your articles. While you do not want to over spice your material with too many facts, it is good to use the occasional statistic or quotation now and again. In the age of the internet, these facts can be easily gathered with a simple search and it will show that you are a true expert in your field.
Start with an internet search. Use certain keywords or phrases based on your subject matter. This by the way is how people will find your articles so be sure to include these keywords into your article as well. Once you have found your search and then the relevant information, it is extremely important to double check for accuracy. The internet, unlike most books and periodicals is not regulated in any way. Therefore, the golden rule when using information found on the internet is to never trust any of it. Do your homework before including such information in your articles.
Another source to use with your computer is to visit blogs that deal with your subject matter. Often you can get tips or leads for further research from blogs. Check out a competitor's website. They may have some interesting information that you could piggy back into your articles. Lastly, there are private databases, such as Lexis-Nexus, that have much more reliability – although everything must still be double checked.
Do not forget forums – if you type your topic followed by the word forum, the internet will give you a host of sites to visit looking for opinions and questions in your niche.
One last source is print media. You can insert factual information from newspapers, magazines and books. Newspapers in particular are filled with fun morsels of information such as statistics and cutting edge stories. A great way to perk up your article is to look at the headlines in newspapers. Use some of these headlines or the main idea of the headline as titles for your articles. Having a little sensationalism in your title will add some fun to your articles and work as a good marketing tool by attracting readers.